Superhero
Debut Album Press Release from Furious Records
 
Forget
media tie-ins and early autobiographies , Superhero's new record,
is heading for victory the way that all superheroes do: by being
bigger, stronger and having better weapons than the bad guys.
The Glaswegian four piece guitar band are prepped and ready with
the first single from the new album 'Stars', a track that boasts
a fatal infection of glass half-full melodies and bottle half
empty attitude. It's going to be one heck of a battle.
Let's start with the comparison business: living in Glasgow promotes a few
early associations, but while both come from a land where the melody is king,
Superhero come off like Travis on too little sleep and a bad dose of early
mornings. Theirs is an outrageous fusion of jack-knifed choruses with million
dollar guitars. Not so much a wall of sound, more like a roadblock. Superhero
weave electronica with rock with post-grunge pulses and show the way forward
for a twenty first century music industry that's already looking a little stale.
Superhero are a classic guitar band with a classic story. They bullied, barged
and blagged their way into existence, hammering on the doors of managers, labels
and producers along the way. But their persistence doesn't make up for a lack
of talent, as the producer-story makes clear. Front man and singer Tim Cheshire
tells it how it is:
'We'd spent our last £400 on a demo and had just agreed
on a deal for the album. We needed the best producer we could
find and knew that having worked with Bjork, Primal Scream
and Blur Alan Branch was the man. We sent him the demo and
he called back the day he received it.'
| Branch
saw something he liked and over the course of 2002 drew out of
the lads a sound as feisty as it is genuine, as unique as it
is brilliant. Both 'Stars' and its B side 'Fragile' rip into
the listener like the type of rush that always seems to end
up being illegal, causing a multiple pile up of sensations.
The rest of the album has got worldwide distributor Fierce
excited too, with label boss Jonathan Brown lining them up
as a priority international act. 'The best bands' he says,
'are the ones you'd risk your house on. Superhero are an A&R
man's dream: the songs, the attitude, the ambition - it's all
in place.'
For a band whose early days were spent with no cash, too many service station
meal breaks and too few roadies, these are days of wild change and the birth
of the future. 'Stars' places them firmly on the launch pad of what is going
to be a brilliant career, but the past is not so far behind them that they have
lost all inspiration. With hundreds of gigs already behind them, Superhero possess
that classic, vital element of self-belief that drives their infection.
'We're doing the right thing' says Cheshire 'and I'm utterly confident in the
music.
There can only be one conclusion: that Superhero vs the rest of the charts is
going to be one of those epic battles we all love. Who knows, there may even
be a cartoon series to come out of it.
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